Win on Sunday, sell on Monday. Cadillac hopes there’s still some truth in that automotive wisdom, as it’s launching special-edition versions of its CTS-V and ATS-V that commemorate the brand’s 2017 wins in IMSA racing.
Cadillac took the manufacturer title in the IMSA WeatherTech championship for the 2017 season, which marked the brand’s return to endurance racing. Additionally, the Konica Minolta team—one of three outfits running Cadillac’s DPi-V.R prototype race car—took the team championship, and brothers Ricky and Jordan Taylor won the drivers’ championship.
The cars that mark the achievement are the ATS-V Championship Edition coupe and sedan and the CTS-V Championship Edition. All models come in black or white with red accents. Special graphics adorn the hood, spoiler, and quarter-windows. Each also come with a Carbon Fiber package (front splitter, hood vent, rear spoiler, and rear diffuser), a Morello Red package (split-folding rear seats with red stitching and red-accented carbon-fiber interior trim), Recaro seats, and Brembo brake calipers (also in red).
The ATS-V further includes a sunroof and special 18-inch wheels. In the CTS-V, the Championship Edition also throws in a large sunroof, a Luxury package, and special 19-inch wheels. And all V-series cars come with a gratis session of driving instruction at a choice of three locations.
The ATS-V Championship Edition sedan is $72,190, while the coupe starts at $74,390. The CTS-V Championship Edition is $105,730. Not cheap, but nothing having to do with racing ever is. A total of 200 of the special Vs will be built.
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