Wednesday 30 November 2016

Oops! Ram Accidentally Put Hemi Badges on a Bunch of V-6 Trucks

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Are you the proud owner of a brand-new 2017 Ram 1500 with a Hemi badge on the fender? Does the 5.7-liter V-8 promised by that badge seem to lack a little, er, oomph? Maybe it’s time to pop the hood and do a quick spark-plug count: Apparently, Ram accidentally put Hemi badges on a bunch of 3.6-liter V-6–powered 1500 pickups it sold to customers.

Automotive News brings us the story of Fiat Chrysler Technical Service Bulletin 23-053-16, a repair procedure so delightfully brief, we’ve reprinted it here in full:

TSB NUMBER: 23-053-16

GROUP: Body

DATE: November 15, 2016

SUBJECT: Hemi Emblems Installed On Vehicles Equipped with A 3.6L Engine

SYMPTOM/CONDITION: Customers may notice Hemi emblems on the front fenders of their 3.6L engine and midnight package vehicle.

OVERVIEW: This bulletin involves removing the Hemi emblem on the front fenders of specifically equipped vehicles.

MODELS: 2017 (DS) Ram 1500 Pickup
REPAIR PROCEDURE:

1. If the vehicle has Hemi emblems installed and the vehicle does not have a Hemi engine, the emblem will need to be removed.

This is most assuredly not the first time such a mistake has happened, and the AllPar forum discussion about this Ram mishap is full of examples of mislabeled vehicles being sold without the engines or drivetrains their badges promised.



In the end, it’s a mistake nearly anybody could have made, although we imagine some owners of the affected trucks would undoubtedly prefer that Ram install a Hemi V-8 rather than remove the badging.

This story originally appeared on Road & Track.


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